Footprints Floors has quickly become one of the most attractive low-overhead flooring franchise opportunities in the country. With no storefront required, no inventory to carry, and a proven business model built on quality craftsmanship, Footprints Floors franchisees enjoy strong profit potential from day one. But like any franchise investment, getting started requires capital - and knowing how to secure the right financing can make all the difference between opening your doors on schedule or watching opportunities slip away.
Whether you are a first-time franchise owner or an experienced entrepreneur looking to expand your portfolio, this guide covers everything you need to know about financing a Footprints Floors franchise, including startup costs, loan options, SBA programs, and how Crestmont Capital helps franchisees get funded fast.
In This Article
Footprints Floors is a residential flooring installation franchise founded in Colorado in 2008. The concept is simple but powerful: a mobile, home-service flooring business that sends trained installers directly to customers' homes to install hardwood, laminate, vinyl, tile, and carpet without maintaining a traditional retail storefront. This low-overhead model keeps operating costs down and makes the brand highly scalable.
According to the company's franchise disclosure document (FDD), Footprints Floors has grown rapidly across the United States, attracting franchise owners who value flexibility, low initial investment, and strong franchisee support. The brand ranks consistently on Entrepreneur magazine's Franchise 500 list, a testament to its momentum and franchisee satisfaction ratings.
Key differentiators that make Footprints Floors stand out in the flooring franchise space include:
According to the U.S. Small Business Administration, franchises have historically shown stronger survival rates than independent startups, partly because of the structured support and brand recognition they provide. For aspiring entrepreneurs, this makes franchises like Footprints Floors an attractive path to business ownership.
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Apply Now ->One of the most appealing aspects of Footprints Floors is its relatively low initial investment compared to most franchise opportunities. Because there is no brick-and-mortar storefront to lease, build out, or staff, the startup costs are far more manageable than restaurant or retail franchises that often require $300,000 to $1,000,000 or more to open.
Here is a general overview of the typical costs associated with opening a Footprints Floors franchise. Exact figures may vary based on territory, market conditions, and individual circumstances. Always review the current FDD for the most up-to-date disclosures.
Footprints Floors Franchise Investment Overview
$78K-$120K
Estimated Total Investment
$45K-$55K
Franchise Fee Range
7%
Ongoing Royalty Fee
$0
Storefront / Inventory Required
Here is a more detailed breakdown of common startup expenses:
The relatively modest total investment compared to larger franchise systems means financing a Footprints Floors franchise is more accessible than many people expect. With a well-structured loan, many franchisees can cover their full startup costs while preserving personal savings for family security.
Important Note: These cost figures are estimates based on publicly available franchise information. Always request and review the current Franchise Disclosure Document (FDD) directly from Footprints Floors before making any financial commitments. Costs may vary by territory and market conditions.
Many prospective franchise owners wonder whether they should pay cash for their franchise or finance it through a business loan. While paying cash avoids interest costs, financing often makes far more strategic sense for most entrepreneurs. Here is why:
Tying up all your cash in a franchise investment leaves you vulnerable if unexpected expenses arise in the early months. Business loans allow you to keep reserves available for operating costs, employee payroll, equipment repairs, or marketing campaigns - all of which are critical during the startup phase.
Business financing allows you to use borrowed capital to generate returns that exceed your cost of borrowing. When your flooring business generates $200,000 or $300,000 in annual revenue while your loan payment is $1,500 per month, the math clearly works in your favor.
Responsibly managing a business loan builds your company's credit profile, making it easier and less expensive to borrow in the future as you expand. According to Forbes, businesses with strong credit profiles access capital at significantly better rates.
In many cases, interest on business loans is deductible as a business expense. Always consult a qualified accountant or financial advisor about your specific situation.
Waiting until you have saved enough cash to fund the entire franchise investment could mean waiting years. Financing lets you open your doors sooner, start generating revenue faster, and begin building your customer base while your competitors are still saving.
There is no single "best" financing option for every franchise owner. The right choice depends on your financial profile, how much capital you need, your timeline, and your risk tolerance. Here is a comprehensive look at the financing options most commonly used by franchise owners:
The SBA 7(a) loan is the most popular government-backed small business loan in the U.S. and is widely used by franchise owners. These loans offer favorable terms, including lower down payments (typically 10% to 20%), longer repayment periods (up to 10 years for working capital, up to 25 years for real estate), and competitive interest rates. Because SBA loans are partially guaranteed by the government, lenders can take on more risk - making approval more accessible for qualified borrowers. Learn more about SBA Loans and how they work for franchise businesses.
Traditional term loans from banks or online lenders provide a lump sum of capital repaid in fixed monthly installments over an agreed period. For Footprints Floors franchisees, a term loan of $50,000 to $100,000 could cover the franchise fee plus initial working capital. Small business loans through alternative lenders often have faster approval and more flexible criteria than traditional banks.
A business line of credit provides revolving access to funds up to a set limit, similar to a business credit card but with lower rates and higher limits. Lines of credit are ideal for managing cash flow gaps, covering payroll during slow seasons, or financing materials for large jobs before customer payment arrives.
Specialized flooring installation equipment can be financed separately through equipment financing programs that use the equipment itself as collateral. This keeps your other credit lines open for operating needs and often comes with favorable rates because the lender has a tangible asset securing the loan.
If you have a 401(k) or IRA, ROBS allows you to use retirement funds to invest in your franchise without paying early withdrawal penalties or taxes. This is a legal strategy but requires careful execution with qualified ERISA advisors.
Some franchise systems offer in-house financing or have preferred lending relationships with specific banks. Check directly with Footprints Floors corporate to determine what programs may currently be available to new franchisees.
For franchisees who need capital quickly to meet a territory deadline or seize a time-sensitive opportunity, fast business loans through alternative lenders can be funded in as little as 24 to 48 hours with minimal documentation requirements.
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Apply Now ->The Small Business Administration's loan programs are among the best options available for franchise financing. Because Footprints Floors is an established franchise brand with a strong track record, lenders are generally more willing to approve SBA loans for prospective franchisees compared to independent startups.
The SBA 7(a) program is the most versatile and widely used SBA loan type. Key features include:
For a Footprints Floors franchise with a total startup cost of $80,000 to $120,000, an SBA 7(a) loan of $60,000 to $100,000 could cover the majority of your investment with a manageable monthly payment.
The SBA maintains a Franchise Registry of pre-approved franchise systems. When a franchise is on the registry, lenders can skip the lengthy review of the franchise agreement, which significantly speeds up the loan approval process. Check with your lender to confirm Footprints Floors's current registry status.
SBA loan applications typically require:
Pro Tip: Working with a lender who specializes in franchise financing can dramatically speed up your SBA loan approval. Franchise-experienced underwriters know what documentation is needed and how to structure your application for maximum success.
Lender requirements vary, but most franchise financing programs look for applicants who demonstrate financial responsibility, relevant experience, and the ability to repay the loan from projected business revenue. Here are the key qualification factors:
For SBA loans, most lenders want a minimum personal credit score of 650 to 680. Conventional term loans through alternative lenders may be available starting at 580 to 620. The higher your credit score, the better your rates and terms will be.
For startup franchise loans, lenders understand you have no business history. They focus instead on your personal financial history, industry experience, and the strength of the franchise brand. For existing business owners adding a franchise, lenders may also review your current business financials.
Most franchise lenders require you to contribute 10% to 30% of the total investment from your own liquid assets. This demonstrates commitment and reduces lender risk. For a $100,000 Footprints Floors investment, you would typically need $10,000 to $30,000 in liquid capital.
While specific flooring experience is not required, lenders look favorably on applicants with management, sales, or service business backgrounds. Footprints Floors's own franchisee qualification standards will also guide what experience profile they prefer in their franchise owners.
A solid business plan with realistic financial projections demonstrates to lenders that you have done your homework and understand the market. Your plan should include projected revenue, expenses, break-even analysis, and a description of your marketing strategy.
Because Footprints Floors does not involve real estate or significant physical assets, lenders may rely more heavily on your personal credit and financial strength. Some programs are available for applicants with limited collateral through programs specifically designed for businesses with challenging credit profiles.
Crestmont Capital has been helping franchise owners access the capital they need since day one. As the #1 business lender in the United States, we have funded hundreds of franchise businesses across every industry - including flooring, home services, food and beverage, fitness, and more.
Here is what sets Crestmont Capital apart when it comes to franchise financing:
Our lending specialists understand the unique dynamics of franchise businesses. We know how to evaluate franchise disclosure documents, interpret royalty structures, and assess the financial viability of specific franchise brands. That expertise translates into faster approvals and better loan structures for our clients.
Rather than being limited to one bank's loan products, Crestmont Capital works with an extensive network of SBA lenders, conventional banks, credit unions, and alternative financing providers. We shop your application to find the best rates and terms available for your specific situation.
We understand that time is money in the franchise world. Territory opportunities do not wait, and franchisor timelines move quickly. Crestmont Capital can often provide pre-approval within 24 hours and funding within a few business days for qualified applicants.
From your first application to closing and beyond, you will have a dedicated lending advisor who knows your file and your goals. We do not pass you off to call centers or automated systems - real humans guide you through every step of the process.
To learn more about our franchise financing options, visit our comprehensive franchise business loans guide.
Applying for a Footprints Floors franchise loan through Crestmont Capital is straightforward. Here is what the process typically looks like from start to funded:
Your Franchise Financing Roadmap
Understanding how franchise financing works in practice can help you plan your own approach. Here are several realistic scenarios based on different franchisee profiles:
Sarah is a 38-year-old marketing professional with a 720 credit score, $30,000 in savings, and no prior business ownership experience. She wants to open a Footprints Floors franchise in her market with an estimated $90,000 total investment. She uses her $30,000 as a cash injection (roughly 33% down) and finances the remaining $60,000 through an SBA 7(a) loan. Her monthly payment is approximately $650 to $750 over a 10-year term, which her business can comfortably cover after 3 to 6 months of operation.
Marcus is a 45-year-old general contractor who already runs a successful remodeling business. He wants to add a Footprints Floors franchise to expand his flooring capabilities under a nationally recognized brand. Because he has 6 years of business history and strong revenues, he qualifies for a conventional long-term business loan with fewer documentation requirements than an SBA loan. He receives $80,000 in funding within 3 business days and is ready to launch his franchise territory immediately.
Jennifer is a 52-year-old corporate manager who recently left her company after 20 years. She has $150,000 in her 401(k) and wants to use a ROBS arrangement to contribute $40,000 toward her franchise while financing the remaining $50,000 through a business term loan. This hybrid approach minimizes the loan amount (and monthly payment), preserves part of her retirement savings, and gets her business launched without touching personal savings.
David already owns one Footprints Floors franchise that has been operating successfully for two years. He wants to add a second territory. Because he has existing business revenue to show lenders, he qualifies for an expanded credit line and uses a combination of his business's cash flow and a business line of credit to fund the second territory's franchise fee and startup costs without disrupting his existing operation.
Robert is a retired Army officer who wants to leverage his leadership skills in a service business. As a veteran, he may qualify for SBA-backed loan programs with more favorable terms. According to the SBA, veteran-owned businesses have access to dedicated support programs and lenders who prioritize veteran applicants. Robert receives SBA funding with a reduced fee structure through a veteran-friendly lender in Crestmont's network.
Alex is a 27-year-old with two years of flooring installation experience working for another company. He has a 640 credit score and $12,000 in savings. While his profile is not as strong as some applicants, he qualifies for a small business loan with a slightly higher interest rate. His installation expertise and relevant industry experience strengthen his application, and his franchisor's training program reassures lenders about his ability to succeed.
Beyond the practical need for capital, there are strategic and financial benefits to financing your franchise that many first-time owners overlook:
Did You Know? According to CNBC, more than 60% of successful franchise owners use some form of financing to fund their initial investment rather than paying entirely from personal savings. Strategic leverage is a hallmark of successful business ownership at every level.
The flooring industry itself also provides strong structural tailwinds. With the U.S. flooring market valued at over $25 billion annually according to industry data, and ongoing demand from new construction, home renovations, and commercial projects, franchisees in this space have a large and growing addressable market to tap into.
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Footprints Floors represents one of the most accessible and financially sound franchise opportunities available today. Its low-overhead model, strong brand positioning, and proven business system give franchisees a clear path to profitability - and the right financing makes the journey even smoother.
Whether you need an SBA loan, a conventional business term loan, a line of credit, or a combination of financing products, Crestmont Capital has the expertise, lender relationships, and commitment to customer service to help you close the gap between where you are today and where you want to be as a Footprints Floors franchise owner.
Do not let financing uncertainty hold you back from the business ownership opportunity you have been working toward. Apply today, and let our team build a financing plan tailored to your goals.
According to Bloomberg, franchise businesses consistently outperform independent startups when it comes to first-year survival rates and revenue stability - making franchise financing one of the smartest investments an entrepreneur can make in their own future.
The estimated total investment for a Footprints Floors franchise typically ranges from approximately $78,000 to $120,000, which includes the initial franchise fee, working capital, equipment, marketing, and startup costs. Always review the current FDD for the most accurate figures.
Can I get an SBA loan for a Footprints Floors franchise?Yes, SBA 7(a) loans are commonly used to finance franchise investments including Footprints Floors. Because Footprints Floors is an established franchise system with a track record, lenders are generally comfortable approving SBA financing for qualified applicants. You typically need a minimum personal credit score of 650 to 680 and sufficient liquid assets for the required down payment.
How much cash do I need to put down to finance my franchise?Most franchise lenders require a down payment of 10% to 30% of the total investment. For a $100,000 Footprints Floors investment, that would be $10,000 to $30,000 from your own liquid assets. Some programs allow lower down payments for applicants with exceptionally strong credit or collateral.
What credit score do I need to get a franchise business loan?SBA loans generally require a minimum personal credit score of 650 to 680. Alternative lenders and conventional term loan programs may approve applicants with scores as low as 580 to 620, though at higher interest rates. The higher your credit score, the more favorable your loan terms will be.
How long does it take to get approved for franchise financing?Approval timelines vary by loan type. Alternative lender term loans can be approved and funded in as little as 24 to 72 hours. SBA loans typically take 2 to 6 weeks for full approval due to government review processes. Starting your financing application early in the franchise discovery process is always recommended.
Do I need prior flooring experience to qualify for a franchise loan?Prior flooring experience is not required for loan qualification. Lenders evaluate your overall business management experience, personal financial strength, and the reputation of the franchise brand. Footprints Floors provides comprehensive training for all new franchisees regardless of prior industry background.
Can I use retirement savings to fund my Footprints Floors franchise?Yes, through a strategy called Rollover for Business Startups (ROBS), you can use funds from a 401(k) or IRA to invest in your franchise without paying early withdrawal penalties or income taxes. This is a legal structure but must be set up properly by qualified ERISA advisors. Some franchisees use ROBS in combination with a business loan to minimize total debt.
What documents do lenders require for franchise loan applications?Most lenders require two to three years of personal tax returns, a personal financial statement, a business plan with financial projections, the signed franchise agreement or letter of intent, the current FDD, proof of equity injection, and a resume demonstrating relevant business experience. SBA loans typically require more documentation than alternative lender loans.
Is it better to pay cash or finance my Footprints Floors franchise?For most entrepreneurs, financing is the smarter choice because it preserves liquidity for operations, allows you to open sooner, builds business credit, and enables you to leverage borrowed capital to generate returns exceeding your cost of borrowing. However, the right answer depends on your personal financial situation, risk tolerance, and long-term goals.
Can I get a franchise loan with bad credit?It is more challenging but not impossible. Alternative lenders offer programs for applicants with lower credit scores, though at higher interest rates. Working to improve your credit score before applying - by paying down balances, correcting errors on your credit report, and ensuring no missed payments - will significantly improve your options. Crestmont Capital can review your specific situation and identify the best available options.
What is the difference between a franchise loan and a regular business loan?A franchise loan is simply a business loan used specifically to fund a franchise investment. The loan products available (SBA loans, term loans, lines of credit) are the same as for any business - but lenders evaluate franchise applicants differently because they consider the franchise system's track record, brand strength, and the FDD as part of their underwriting. Franchise businesses are often viewed as lower risk than independent startups.
Does Footprints Floors offer in-house financing?Financing programs vary and may change over time. Contact Footprints Floors corporate directly to inquire about any current in-house financing programs, preferred lending relationships, or financial assistance initiatives available to new franchisees. Crestmont Capital can also serve as your financing partner regardless of what programs the franchisor currently offers.
How much revenue can a Footprints Floors franchise generate?Revenue potential varies significantly based on territory size, local market conditions, marketing investment, and owner effort. Review Item 19 of the current Footprints Floors FDD for financial performance representations based on existing franchisee data. Speaking directly with current franchisees is also highly recommended before making any financial decisions.
Can I finance multiple Footprints Floors territories?Yes, multi-unit franchise financing is available. Lenders typically require you to demonstrate success with your initial territory before approving expansion financing. Some programs allow you to finance multiple territories simultaneously if you have sufficient capital and financial strength. Talk to a Crestmont Capital specialist about multi-unit franchise financing options.
What are the ongoing financial obligations for a Footprints Floors franchisee?Ongoing financial obligations typically include royalty fees (approximately 7% of revenue), marketing fund contributions, insurance premiums, vehicle maintenance and fuel, subcontractor costs, and any loan payments. Your business plan should account for all of these ongoing expenses when projecting profitability and cash flow.
Disclaimer: The information provided in this article is for general educational purposes only and is not financial, legal, or tax advice. Funding terms, qualifications, and product availability may vary and are subject to change without notice. Crestmont Capital does not guarantee approval, rates, or specific outcomes. For personalized information about your business funding options, contact our team directly.